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THE UAE IS SET FOR 4 DAYS OF FREE FITNESS
#FITNESS4EVERYBODY TO KICK OFF ON 17-20 SEPTEMBER


The UAE is set for 4 days of FREE fitness on 17-20 September, as the region’s fitness industry unites in a unique campaign to provide Fitness 4 EveryBody, making fitness more accessible and encouraging UAE residents to make health and wellbeing their top priority in the wake of the pandemic.

Organized with the support of Dubai Sports Council, in the first activation of its kind, the Fitness 4 EveryBody initiative will see MYFITAPE offering free Outdoor Group Classes (in-person) at over 2 locations across the UAE for the event (Marina and Kite Beach).

Fitness 4 EveryBody is the second coordinated campaign from the UAE fitness industry and a continuation of the #FitnessIsTheAnswer initiative; a collaborative social media campaign that was launched on 15th June to help communicate the benefits of exercise in tackling COVID-19.

The unique initiative is bringing influential brands like MYFITAPE with the objective to improve the health of the nation through more accessible opportunities in fitness and wellbeing for all.

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